Strategist. Concept creator. Wordsmith.
A multi-faceted, strategic marketing professional with vast experience in building brands. Extensive consumer products, real estate development, resort and hospitality, nonprofit and retail experience, as well as experience with world class advertising agencies. More than 30 years of experience in roles as account planner, marketing director, brand strategist, copywriter, blogger and business owner providing leadership and support for a variety of businesses and non-profit organizations. Susan has helped spearhead several new product introductions.
Digital Marketing Maven. Content Strategist. Metrics Analyst.
For the first few years of her career Jenna cut her teeth in digital marketing as Digital Marketing Coordinator for the Aspen Skiing Company, publicly known as Aspen Snowmass, the premier ski resort in the U.S. Jenna not only contributed to the many facets of digital marketing for the company, she initiated and developed the social media influencer program. She helped strategize and execute two major national marketing campaigns, #TheAspenWay and #GiveAFlake. Jenna managed a successful blog program and analyzed a variety of metrics that determined tweaks in the overall marketing strategy.
Jenna is now providing digital marketing services for clients in many different industries throughout the U.S. and South Africa.